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NEWS-SUN, EVENING STAR & HERALD-
REPUBLICAN

Sweepstakes offers sweep savings out the door

Originally printed in The Evening Star 1/2/99

By CINDY BEVINGTON

The name in this story has been changed to protect the identities of the victim and her family members, who live in northeast Indiana.

ANYTOWN, USA - Her dreams are stacked in her garage in boxes: wall to wall, ceiling to floor, the merchandise Suzy* has ordered from United States Purchasing Exchange in hopes of winning cars, appliances and millions of dollars is all she has left of her savings, her checking account, her IRA accounts.

The products and magazines she's ordered over seven years of believing she actually might win one of USPE's - or other sweepstakes companies', such as Publisher's Clearing House - "big" prizes also fill her bedrooms, utility room and attic.

She didn't set out to order so much stuff. It was just the idea of a dream coming true: the mailings, complete with her name in boldface, "promised" her she was a winner of millions of dollars, a return that would make every cent she'd spent well worth it.

With promises in hand that read "You are the GUARANTEED winner," she ordered the merchandise a little at a time. She didn't bother to compute what it was costing her until it was too late. Then, when she did realize what she'd spent, the ordering became an obligation, a frenzied mission she had to complete just so she could get her money back through the promised prize.

Now, seven years later, the promised rewards of becoming a millionaire are still just dreams.

And Suzy, who once had enough money to buy her home in cash and to travel with friends to Las Vegas and other tourist spots, is now broke.

She has nothing left, except her home and monthly pension. No savings. No IRAs. No money for trips. She doesn't even have a car.

What she does have - thousands of items bought from USPE over the years at the average rate of $25 an order - is an almost grotesque reflection of the "promises" Suzy believed - and still believes - through the company's mailings.

"I've probably spent the most money of anybody in all of USPE's customers," Suzy admits. "My daughter says it's over $50,000 to them alone. But they told me I'm a winner this time. Please, I know you think I'm nuts. But they promised I'm winning $3 million. They said it was me. It has to be me. They even had me sign a $3 million check and mail it back to them, probably 15, 16, 17 or 20 times.

"Today is New Year's Eve, so they're probably not going to award anything today, or tomorrow because Publisher's Clearing House is doing theirs tomorrow, and I don't think USPE would give my prize on the same day. But, I think it definitely will be Monday or at least in a few days."

Suzy wrings her hands as she says this, obviously nervous, admittedly scared, terrified, actually: "I really don't think I should be doing this," she says, almost backing out of the interview. "If they find out, if USPE knew I'm the one talking to you - and they will figure it out because they said in their letter I'm their best customer - then they might get mad and give the money to somebody else.

"And then what will I do? It's all I have. I'd rather lose the $50,000 to gain the $3 million. But if I lose the $3 million they promised me, I have nothing. Nothing."

Suzy rambles on, admitting she is scared to death, scared of not winning, scared of admitting she's lost everything on a dream and a promise - a promise that she is too scared to admit is the same promise thousands of other people, many of them senior citizens, are counting on, as well.

"They send you the documents," she explains, trying to show why she believes it is she, not the others, who is the winner. "How often? All the time. I've gotten three a week from USPE. And, yes, I buy something every time. They say you can't win unless you buy something.

"I'm in so far now I can't stop. When it does stop, though, as soon as I get the $3 million, I'm going to stop. I'll have my time back then - sometimes it takes as much as three hours to fill out all the documents and do all the signing - and, I'll have my $50,000 back too."

Yes, she says reluctantly, maybe "everybody" gets the same mailing. But, she adds, she believes she "definitely" is the winner because "I'm the oldest (in age) customer they have."

Suzy, 75, talks of an older customer who gave up ordering from USPE, who had huge garage sales afterwards, selling at a big discount the merchandise she'd ordered without winning. "But," Suzy adds, "she wasn't with them as long I have been, only a few years. That's probably why she didn't win, although she ordered more stuff, $100 and more at a time.

"I admit (USPE) tells a few lies here and there, but they do give the money away, I know. They show you pictures and names of the winners. A senior citizen won the $3 million just last year.

"They told me I would be their sixth multi-millionaire. You know, they can't come right out and tell me I am the winner, but they hint. 'We've got your plaques ordered,' they said, in the last letter, ready to put my name on them. That's how I know it's me."

The company even had her send in a list of "invited guests" who would be attending the awards ceremonies with her in New York City, Suzy goes on. Without hesitation, she sent the company her daughters' names - and now she receives mail personalized for her with her daughters' names on it, as well, she says.

Besides the $3 million and a Cadillac that is yet to be delivered, Suzy is waiting on another car, a Ford Explorer the company said "just last week" she "definitely was guaranteed to win." She also is still waiting on a refrigerator she won. And a kitchen range. And $4,000 she elected to accept in place of the Lincoln Continental she also "won."

Despite the length of time since she was informed she was a "guaranteed winner" of all these things, she still believes the prizes are coming. "Oh, yes! I believe! I want to believe!" she says, emphatically.

"I mean, seven years down the drain is what it would be if they lied to me. All the time, they've been writing me real nice letters.

"It was just last year that I went broke. All my savings are gone. My kids help me now. They want me to stop this. My one daughter says the company likes me because of the money I spend and that I'll never win anything because they know I'll quit buying from them after I win.

"But I've made up my mind I'm going to stay with USPE until the bitter end, until I get the money. I'm giving them the benefit of the doubt because I've got so much in it.

"They say you don't have to buy anything, but then they do say in no uncertain terms that 'we prefer to reward people who do buy.' I've got boxes and boxes and boxes of stuff I've bought. I do use some of it for Christmas gifts, things like that.

"And now that I don't have a car, it's kind of nice, really, to have a catalog to buy things from, since I can't get out."

Her car broke down over three years ago. She refused to have it fixed because she was waiting on the Cadillac she'd won to arrive. Finally, a few months ago, she sold it to a relative after the tires literally rotted underneath it.

Suzy is quick to point out that one reason she believes the company truly gives out prizes is because she did receive a camcorder and big-screen TV last year. The TV doesn't work anymore. She's never tried the camcorder.

Yes, she knows she could have bought several TVs and camcorders with the $50,000 she's given USPE in seven years. But the two prizes are tokens of what is yet to come, she insists.

Suzy also admits to spending money on Publisher's Clearing House until "I got mad and ended it." She gets so many magazines in the mail now that she honestly doesn't know how many, she says. "I don't buy them anymore, anyway," she says, "because I think I subscribe to about all of them."

She doesn't have time to read them all, although she does "enjoy some of them." She has no idea how much money she's spent in magazine subscriptions.

"I'm in with Dick Clark now (American Family Publishers), though," she says. "But they don't bother me like USPE. They don't hound me. I only hear from them every six weeks or so."

Monday: Suzy's daughters vent their frustration and Suzy comes up with a surprise for USPE.

STAR REPORTER'S SWEEPSTAKES SERIES WINS NATIONAL AWARD

 


EXCLUSIVE TO THIS WEB SITE:

A letter to The Evening Star editor from Indiana's Attorney General

Want to read another paper's stories about sweepstake scams?

Why do the elderly seem more susceptible to believing sweepstakes promises? Two experts give their opinions

Why do the elderly seem more susceptible to believing sweepstakes promises? A gerontologist shares his studies.

Iowa has seen it before

National issue, local example, big news

Persons to contact if you believe you may be the victim of a sweepstakes scam:

National Association of Attorneys General
750 First Street, NE, Suite 1100
Washington, DC 20002
PH: (202) 326-6000
FAX: (202) 408-7014

Office of Attorney General
Steve Carter

402 W. Washington St.
Fifth Floor
Indianapolis, IN 46204
PH: (317) 232-6201
FAX: (317) 232-7979

National Fraud Information Center 1-800-876-7060

National
Consumer's League
1-202-835-3323

Federal Trade Commission 1-877-382-4357
(toll free)

E-mail
Cindy Bevington
or Evening Star
editor Dave Kurtz.

WATCH FOR ADDITIONAL STORIES EXCLUSIVE TO THIS WEB SITE!

 


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